I’m not entirely sure how new this search engine is, but I just found out about it after reading an article over at www.seochat.com. This search engine, known as Omgili, isn’t your typical search engine.

Instead of going through sites and indexing what is normally in the content section, Omgili looks at what people are saying about your chosen topic in forums, discussion boards, and product reviews. You get to see what peoples’ opinions are of a certain subject/product and you can actually look at their discussions about it.

What’s more is that if you’re actually looking for product reviews of a particular product, they have a link dedicated to that. It takes you to a page with images of the top products relating to your search. What’s really amazing about this page is that it shows how many reviews this particular product has gotten from all over the web and has a product rating slider on the right. It has five colors, red for miserable reviews, orange for bad reviews, yellow for moderate reviews, light green for good reviews, and dark green for excellent reviews. Another great feature about this slider is that if you click on the triangular, color-coded sliders, you can bring up a page that has all of the reviews of that rating and links to the review itself and the entire discussion, replies and all.

Another great feature of Omgili is the Search Aid. When you search for something in the Search Aid section you get Omgili’s top hits for that subject, but you also get an option to see what Google and Yahoo have as results for that subject.

Whenever you search for something with Omgili, it not only displays the results, but also provides a line graph of daily chatter for that same subject over a given period of time. You can look at the past 3 days, 7 days, or month for when that term was searched the most.

Omgili is also great for web designers. I say this because it’s great for keyword discovery. Omgili searches sites that have discussions about what people are actually saying about a particular subject. It lets you know what keywords people are using to discuss this subject with other people. That’s invaluable.

Tags: Search Engines

This entry was posted on Tuesday, June 3rd, 2008 at 11:54 am and is filed under Findability. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.